Every year is announced the death of e-mailing. Yet he is still there, and he remains a powerful lever in the field of customer relations: acquisition, transformation, loyalty, etc … The e-mail is not dead. Moreover, it is often said that money is on the list: and it is true. But so that the money is then on your account, it will be necessary to set up an e-mailing strategy. Among them, knowing how to create an effective newsletter.